****Trademark of Everlast INNERgy
Everlast INNERgy
Copyright Jeffrey Babener www.mlmlegal.com
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Founding Story
Everlast INNERgy is an Everlast Beauty company. Everlast INNERgy was founded in March, 2007, with first product launch in January, 2008. Corporate offices are located in Draper, Utah and the company warehouse is located in Chula Vista, California.
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Loran Swensen is the founder and CEO. The idea for the company came when he was on a trip in China, looking for some unique products, when he came across a facial mask which he brought home to his wife. She was impressed with the product and began sharing samples with friends. The couple began discussing how they could market the products in the United States.
Swensen returned to China to negotiate with the factory for exclusive rights to produce the mask with his formula. They began formulating unique and (www.mlmlegal.com) exclusive masks in February, 2007.
In December, 2007, Swensen founded the Founders Club to raise initial capital for the marketing of products and to return a portion of company profits to the founding members. The goal of the founders was to introduce new products every 9-12 months.
Following the success of the Founders Club, the company introduced two new product lines in September, 2008Impact on the Industry
NA
Discussion of Products
Everlast INNERgy sells all natural, toxic-free health and beauty products. The company sells Silk & Pearl Makeup and Negative ION Accessories.
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Products are manufactured in one of the company’s factory in the GuangZhou Economic Technology Zone in China. The company has four total manufacturing facilities in China.Discussion of Opportunity
There are eight ways to earn income with the company, including:
Leadership positions are illustrated as shown:
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The company’s compensation plan is provided as follows:
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An extensive compensation plan is available on the company’s website.
Discussion of Distributor Base and Sales Volume in U.S.
Everlast INNERgy operates internationally and has (www.mlmlegal.com) consultants in the United States, Canada and Mexico.
**Trademark of Everlast INNERgy
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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.
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