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**Trademark of Setting Traditions

Setting Traditions

Copyright Jeffrey Babener www.mlmlegal.com



Editor's Note:
Welcome to MLMLegal.Com Company Profiles at www.mlmlegal.com. Here you will find brief summaries of pertinent information about hundreds of MLM, Direct Selling, Direct Sales, Network Marketing and Party Plan Companies. As a general matter, the summary information is derived from Company published information, generally posted at Company websites, public information releases or posts at industry trade sites .*


Founding Story
The founders of Setting Traditions are Jeff and Charlene Davis. They both have prior experience in the direct selling industry. It took them two years to form the company, from the idea to the launch. They spent a majority of that time developing and designing the brand ( www.mlmlegal.com ) and logo, researching products, developing custom software for the sales force, establishing a distribution center in Jackson, MO, creating a catalog and a website, and working with other industry experts. They spent approximately $500,000 to start the business, which they got from the founders' personal contributions and loans from financial institutions.

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After only one year in business, they had designers in place in the Midwest and the northwestern United States. All items are shipped from Jackson, Mississippi.

Impact on the Industry
Setting Traditions is a member of the Direct Selling Association and the Direct Selling Women’s Association.  

Discussion of Products
Setting Traditions focuses on tablescaping. The company teaches people how to arrange a centerpiece on a table in a simple, fun and fast way. The company has six basic settings with 150 accessories that allow customers to set a theme.  

Some of the products include vases, ( www.mlmlegal.com ) utensils, candle votives, placemats, runners, platters, pitchers, boxes, glassware, baskets, dishes, ice buckets, bowls, and sheers. Setting Traditions also offers seasonal and holiday products.

Discussion of Opportunity
Consultants can earn up to 25 percent commissions on retail sales. To join the company, one must purchase a starter kit.

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Consultants have the opportunity to create their own schedule, set their own goals, train, teach, manage, and lead others, invest in their future, and have the (www.mlmlegal.com ) opportunity to run their own business.

Discussion of Distributor Base and Sales Volume in U.S.
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Company website: www.settingtraditions.com

 

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Jeffrey A. Babener, principal attorney in the Portland, Oregon, law firm Babener & Associates, represents many of the leading direct selling companies in the United States and abroad.

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